Pop Up Penises 


4 in 10 young women, and 26% of men, have received an unsolicited dick pic. Even though IRL flashing is illegal, cyberflashing still isn’t banned. So with Brook, we launched a campaign that pointed out the hypocrisy of the law and called for change.

Next, we contacted Fay Jones MP and got a debate in parliament, where she praised our campaign. Two weeks later it was announced the law is being changed to criminalise cyberflashing. Quite an impact!


And in March 2024, a 39 year old man who sent unsolicited photos of his erect penis to a 15 year old girl became the first person in England and Wales to be convicted and jailed for cyber-flashing.


Cannes Bronze – Social and Influencer – 2022
WARC Awards - Grand Prix for Good, Cultural Impact - 2022
Cannes Shortlist – Design Craft – 2022
Creative Circle Silver – Best Illustration – 2022
Creative Circle Silver – Best Outdoor to Influence Positive Change – 2022
Creative Circle Silver – Best Charity / Public Service Poster – 2022

LIA Bronze – Transformative Business Impact / Government and Citizen Experience – 2022















The full case study 








Here is Fay Jones MP calling out our campaign in Parliament.








And here she is with Claire Coutinho MP and Nickie Aiken MP with our van








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Mark